Yes, it is legit. This company is absolutely brilliant! If you have a question about a particular Doll, you can always email them, and they get back to you very quickly. They have new dolls that are as yet unavailable anywhere else at very competitive prices, and their dolls are really high quality and realistic! I am very pleased with my purchase, plus the delivery was very fast which is always a good thing in my opinion. I would recommend them to anyone.